ADEDOYIN JOHNSON
20 trainees have graduated from DigifyNG training on digital marketing. The training which was organised by South African based non-governmental organisation, DigifyAfrica through its Nigerian arm, DigifyPro commenced the training of 20 young Nigerian graduates in August at the CC Hub Center, Yaba, Lagos.
The training, supported by Facebook, offered a good platform for young people who never had any previous knowledge of digital marketing acquire the necessary skills they needed to survive in a country where unemployment rate is high.
Speaking at the graduation ceremony, Florence Olumodimu, programme director, DigifyPro said in her welcome address that the alumnus has been offered IT placements at top advert agencies across the state.
They will have the opportunity to put into real time practice all the skills that they have acquired. We are pleased with their performance at the training. They all did well and we are expecting feedbacks from the various agencies where they will do their IT,” she said.
Olumodimu further explained that the trainees were graduates between 20 and 30 years old who took advantage of the opportunities the training offered them to excel in digital marketing.
“We did not just teach them theory, the training modules involved practical sessions on digital marketing where we brought representatives from advert agencies who taught them how to plan, interpret and execute briefs,” she added.
Faith Jonathan one of the participants, said she was excited to be a part of the programme. “Considering my background and the community I grew up in at Amukoko, this had been a life changing experience for me. I hope to go back and empower more young people with digital marketing skills at Amukoko,” she said.
Also, Edwin Nnabude expressed his job at the skills he acquired at the training. “It is amazing how much experience I have acquired in such a little time. I can proudly say I have a certificate in digital market. It was an eye-opening experience for me to the unlimited possibilities available on the internet,” he said.